Hybrid Highway

According to Fortune magazine, Toyota is on track to sell 400,000 hybrids next year. Toyota's success in the hybrid market has caused other automakers to change their tune. GM, DaimlerChrysler, and BMW recently announced that they are forming an alliance to develop new hybrid engines. Volkswagen and Porsche also unveiled plans to manufacture hybrid autos.

Toyota's strategy is simple: produce hybrid cars today and hydrogen-powered vehicles tomorrow.

I love it.